eastern electrics festival 2012_PR

Eastern Electrics Festival 2012

Written by Michael

March 17, 2012 10:46 am

Saturday August 4th

Central London

11am-10pm

www.easternelectricsfestival.com / http://on.fb.me/eefestival

Eastern Electrics takes on the festival season…

Jamie Jones, Joy Orbison, Julio Bashmore, Nina Kraviz, Tensnake, Maceo Plex, and more!

After four years of innovative lineups, collaborative promotion and rammed events, London favourite club brand Eastern Electrics is taking the party to the next level, with an all-day, all-out, sunshine-fuelled party. That’s right, people – Eastern Electrics Festival 2012 is coming!

This August, they’re bringing it with a huge outdoor festival event in Central London: join 17,000 revellers as Eastern Electrics takes on the festival season. Expect this to be London’s biggest summer party!

Eastern Electrics Festival 2012 is working with some very special collaborators, krankbrother and Black Atlantic, who each programme and host a stage. With Eastern Electrics programming the main stage – and three other stages still to be announced – this event celebrates electronic music’s most progressive and diverse music talent. There’s so much more still to be announced, but Eastern Electrics Festival 2012 is launching with a teasing taste of what’s to come…

krankbrother brings Nina Kraviz and Tensnake to the festival stage this summer. krankbrother’s ethos makes them perfect for Eastern Electrics Festival 2012; they bring quality programming, high production levels and an unmatched energy for making each party stand out – no two krankbrother parties are ever the same!

Singer, producer and DJ Nina Kraviz has been steadily rising through the ranks of house and techno’s finest. Focused and creative, her DJ style is energetic and emotional. It’s about building an atmosphere – making the experience one that will never be matched. Expect house and techno in all its forms, beautifully delivered to the crowd. Tensnake’s sound of the Hamburg underground combines disco, house and electro-funk. A renowned and in-demand producer, DJ and remixer, whose break as Tensnake came in 2010 with the release of the stunning ‘Coma Cat’, he has a deep love for the dancefloor.

Black Atlantic plays host to Joy Orbison and Julio Bashmore, having championed both acts since before they broke big. Joining the dots between the various strains of electronic music, Black Atlantic draws together pioneering producers and artists for unique performances, DJ sets and visual installations. Progressive perfectionist future bass star Joy Orbison recently played a storming Black Atlantic set. His house-infused bass productions make him a prime candidate for one of the most explorative sets of the day. Julio Bashmore is a definite man of the moment – an exponent of the new house-meets-bass sound, he’s a producer and DJ whose unique approach to the sounds he loves so much have made him super hot.

Eastern Electrics presents the main stage, with Jamie Jones, and Crosstown Rebels labelmate Maceo Plex looking to go big. An Eastern Electrics favourite, Jamie Jones is part of a new guard of house and techno DJs who resonate as artists, party people, DJs, and live acts. A true techno golden boy. With a groove-based house sound, and deep roots in techno (having previously produced as Maetrik) Maceo Plex smashed it last year. And 2012 is looking just as big for the man from Dallas.

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