Société Perrier, The Source for Nightlife and Culture, Teams with NervousRecords For Events at Cielo
Written by Michael
November 2, 2011 4:08 pm
SocietePerrier.com, a recentlylaunched global nightlife website, is pleased to announce a new partnership withNervous Records — one of the most influential dance music labels currentlycelebrating its 20th anniversary — in presenting a series of hot New York Cityevents at Cielo throughout the months of November and December. First, onNovember 8 it’sCrazy P performing live in support of their new studio album, When We On.Then on November 22 Parisian DJ/producerNorman Doray hits the town in support of his new Strictly Rhythm release,Strictly Ibiza To Amsterdam. On December 6, Junior Sanchez and Gina take toCielo’s decks before Cristian Arango soundtracks a pre-holiday celebration onDecember 20.
“Our goal at Nervous has always been to add a positive, fun, glamorous, andslightly edgy element to NYC’s nightlife culture. Our vehicles toward this goalare music, events and fashion,” said NervousRecords founder and president, Michael Weiss. “Société Perrier is a great newwebsite that captures the energy of nightlife right now, and is exactly the kindof site we feel our events and music should be affiliated with. And, of course,they also add an element of nightlife that has been missing from the Nervousrepertoire…mainly refreshment!”
“Nervous Records is one of the finest dance music imprints in the world, andMike Weiss is one of the most tireless supporters of global club culture,”said Darren Ressler, Société Perrier’s Global Editorial Director. “To be ableto present parties with world-class DJs at Cielo — one of the best clubs in theU.S. — along with Nervous Records is incredible. People had better plan ontaking the next day off because these parties are going to be amazing!”
Perrier, the first imported bottled water in America, arrived in the U.S. at theheight of disco and made its nightlife debut at Studio 54. A long-time supporterof the arts, SociétéPerrier.com launched in July 2011. With local editors basedin New York, Los Angeles, Miami, Mexico City, Montreal, Toronto, London, andMoscow, the site’s mission is to explore global nightlife and culture in all itsforms and includes sections focused on nightlife, art, music, fashion, travel,and cocktail culture channels — all of the essentials that make for a greatnight out. By visiting SocietePerrier.com you can check out Dubai’sindoor-outdoor superclubNasimi Beach or get a snapshot ofItaly’s best nightlife destinations, as well as profiled visual artists suchasPeter Jensen andLady Aiko, fashion stars likeOpening Ceremony andRachelComey and hot mixologistAidan Demarest. SocietePerrier.com is connecting the dots between all formsof nightlife and provides one place to look, listen, learn and live it up.
With connections to the disco era, music has always been an element in whatPerrier is all about. The music section of SocietePerrier.com is an importantsection of the site and is the place to download exclusive tracks/DJ mixes andlearn about the DJs and bands making waves on the global nightclub circuit. Sowhile you’re exploringthe finest clubs in Tel Aviv ordiscovering the magic of Stockholm, download an exclusiveSociéte Perrier DJ mix forthe next flight out of town.
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